Twitter seems simple to most. As in, it’s just 140 characters, stupid. But anyone who’s tried to explain Twitter knows that behind that simple notion is a very complicated value proposition.
The early days of Twitter were marred by skeptics who said it was about what anyone had for lunch. Those of us who had hung around long enough by that point knew that Twitter was much more than that; therein lay the trouble. You had to hang around long enough. You had to be patient. You had to Tweet into the void for awhile, and suffer through reading a noisy timeline filled with stuff from people you really didn’t really care to hear from. You had to learn to follow people more carefully. You had to learn to unfollow.
You had to learn to use it. Over time.
With this redesign, it’s clear they are trying to simplify Twitter further, so that it can describe itself and its value to users new and old while they’re using it.
Valuable content from valuable voices, easier to see.
I haven’t used the #newnewTwitter, but I hope they haven’t oversimplified for the LCD, and in so doing disenfranchised those of us who love Twitter the way it is.
I’m hopeful. I’m hopeful because they are very good.
The Twitter is dead. Long live The Twitter!